There’s an inspirational story in the Memphis Business Journal about the success of local sign guys in the face of competition. It features a Fast Signs franchisee and LSI’s Mason Ezzell III.
The story tells how LSI started as a laminator and bindery business but evolved into identification, promotional products and digital printing for signage. Ezzell says his company made a big investment in large format printers when the equipment was expensive. Ezzell sees competition growing, but like his counterpart at Fast Signs, he’s not worried because of reputation and the company’s expertise in vehicle wrapping. Read the rest of this entry »

Looking for a quick primer on how to make a vinyl banner? There’s some fast and dirty instructions at Binkboy’s site. Click here to see the words and pictures that describe the trade.

When the Discovery Channel wanted to celebrate the 20 anniversary of Shark Week in a big way, they called on EMR Graphics to help them promote their annual TV event.

You can read about Eric Rosencrantz, CEO of EMR Graphics, and his adventure wrapping a building in this Wide-Format Imaging article. It’s worth a look!

For more detailed information on how to wrap buildings, check out our e-book, Megawraps!

Expand your digital capabilities and sales potential with vehicle wrapping. This workshop, put on by the vehicle wrap experts at Digital EFX Wraps (Louisville, Kentucky), is a largely hands-on workshop. You’ll be paired with other attendees and in charge of applying and removing several vinyl graphics on the doors, hood and rear of a vehicle.Your instructors will give you inside tips on the best ways to prepare a vehicle for a wrap application (for example, taking off removable parts such as windshield wipers).

In between your hands-on time, you’ll learn the critical steps to maximize your sales pitch to the customer without wasting unnecessary time. That instruction includes:

• Marketing vehicle wraps and transit advertising
• Pricing a vehicle wrap job
• Setting up an image file/customer preview on the job

The registration fee is $900. If that is too steep for you, check out our e-books. You can buy the whole lot for less than that. But if hands-on instruction is in your travel budget, then click here to learn about more details about the SGIA show.

Whether you are an entrepreneur who is taking on the digital market or adding new hires to your digital operation, SGIAs workshop will shed some light on the best practices for wide-format digital printing. Get out of the digital dark and actively participate in producing high-quality digital products. The SGIA’s two-day, hands-on workshop, led by SGIA Digital Specialist Jeff Burton, will cover current digital technologies, ink chemistries, printer manufacturers, and media choices.