Want to see a vehicle wrap demonstrate in living color? Stop by Mutoh booth #419 at SGIA to see live vehicle wrap demonstrations presented daily by West Coast Customs, producers of MTV’s hit show “Pimp my Ride.” The wrap will be printed on Mutoh’s ValueJet 1608-64″ Hybrid with 3M Media the using Mubio inks. You don’t want to miss this one!

Nazdar SourceOne has unveiled its 2008 Digital Media selector swatch book. I haven’t seen one personally just yet, but the company’s marketing materials promise an enhanced selection of flexible and rigid wide format digital media for aqueous, solvent and UV curable inkjet printers.

Nazdar is also touting an expanded product range that includes products for a wide variety of applications such as point of purchase advertising, front and backlit exhibit display graphics, exterior banners, and vehicle wraps. Sounds promising… Read the rest of this entry »

Dr. Michael Block, a Delray Beach geriatric medical care specialist, uses his car to display his contact information – and that he makes house calls.

“It’s an incredible form of advertising, a slam dunk,” said Dr. Block. Driving and parking at nursing homes, diners and malls, Block said his visibility has increased while he was able to cut down on the expense of traditional advertising. “The results are measurable,” Block said. “When people call to inquire about my services, they mention they saw my car.”

To get billboard-style advertising on his car, Block turned to Signsource USA / Wrapyourcar.com in Pompano Beach.

David and Marjorie Collins decided to add vehicle wrapping to their SignSourceUSA business about three years ago to boost sagging sales. “It helped save the business,” said David Collins.

Click here to read the rest of this story in the Sun-Sentinel.

Avery Dennison Graphics & Reflective Products Division in partnership with GatorWraps, Inc., and Mossy Oak will give Staff Sergeant Jacob Karl a homecoming he will never forget. SSgt. Karl was greeted with a custom vehicle wrap for his 1997 Ford F-250 truck after returning home from his third tour in Iraq.

Avery Graphics donated its popular MPI 1005 EZ RS film and DOL 1100 matte overlaminate for the truck wrap. The wrap will be custom designed with the new Mossy Oak Break-Up pattern, printed and then installed by GatorWraps at its new location in Ontario, California. MPI 1005 EZ RS is a high-quality cast vinyl film ideal for a wrap project like the one for SSgt. Karl’s truck. The wrap can be adjusted or removed without damaging the truck’s original paint.

According to Tammy Karl, SSgt. Karl’s wife, her husband has a weak spot for the Mossy Oak Break-Up pattern. She contacted GatorWraps to see if it was possible to create the special wrap for her husband in time for his homecoming. Avery Graphics, GatorWraps and Mossy Oak didn’t hesitate to grant Tammy’s request and get the project started. “Being part of this project is very exciting. We are giving back to a soldier and his wife for the sacrifices they have made for our country. Ultimately what we are doing for SSgt. Karl is very little compared to what he has done for us,” said Joel Ross, Marketing Communication Manager for Avery Dennison Graphics & Reflective Products Division.

SSgt. Karl has been a U.S. Marine for almost 13 years. He has served as a recruiter and is currently in Iraq with a unit that trains Iraqi police forces. In his own words, he is doing something very important, being a part of the solution, helping Iraqis be able to stand on their own feet and live happy and safe lives in their own country. SSgt. Karl’s wife Tammy said, “I realize that he is not just our hero, fighting for our freedom and our way of life, but he is their hero too.”

The Avery Graphics wrap featuring the Mossy Oak Break-Up pattern will include a custom design by GatorWraps with the U.S. Marine Corps emblem and silhouettes of U.S. Marines. A shadow of a bull rider will symbolize SSgt. Karl’s love for the rodeo. The wrap will be completed free of charge, and the truck will be waiting for SSgt. Karl when he lands at Camp  Pendleton sometime between August and September 2008.

SkinzWraps, a full-service vehicle wrapping company, announced today that Wingstop has selected the company to be its national vehicle wrap vendor.

“Wingstop’s nationwide expansion (more than 550 restaurants either open or under development in 25 states) is outstanding. We are clearly excited to be selected as their national vehicle wrap vendor and are confident that we can meet their immediate needs and keep pace with their expansion goals,” says Peter C. Salaverry, Chairman & CEO of SkinzWraps.

SkinzWraps, headquartered in Dallas with locations in Los Angeles and Miami, is one of the nation’s premier full service vehicle wrapping companies. SkinzWraps pioneered the concept of “wrapping” vehicles and continues to push this type of outdoor marketing to a new level. Its clients include: Sony Records, American IronHorse, United States Marine Corps, Hooters, Scion of Dallas, Clear Channel Communications, the Dallas Desperados, Dallas Yellow Cab, and Earth Biofuels. For more information, visit the company’s website at http://www.skinzwraps.com.

More recognition for the vehicle wrapping trend has turned up in the Dallas Morning News as these rolling ads make their way north, south, east and west. Check out the article to get some good specs and a pulse on the market. If you want to get in on the game, be sure to tap into the knowledge available in our vehicle wrapping book.

Our books and materials discuss how to use application tape, but if you want to see a first-hand demonstration click here. R Tape is presenting a video called, “Tools of the Wrap Trade” that shows you some useful tools for vehicle wrapping.