More than 500 fans of 3M Commercial Graphics recently voted in “Wrap Battle: 1080,” a contest to choose the next color and finish for 3M Scotchprint Wrap Film Series 1080. By an overwhelming margin, voters selected Brushed Black Metallic from the nine color/finish contenders. The new film will be available in January 2012.
The contest was held on the Facebook page of 3M Commercial Graphics. After fans voted on their preferred color/finish combination, they were encouraged to share their choice with their Facebook friends, and then were entered in the sweepstakes to win a roll of the selected film.
Brushed Black Metallic received more than twice the votes of the next nearest finisher. The breakdown of the 554 total votes in the contest was as follows:
· Brushed Black Metallic: 38%
· Gloss Red Metallic: 15%
· Carbon Fiber Blue: 12%
· Matte Pink: 9%
· Matte Blue: 7%
· Carbon Fiber Gold: 6%
· Matte Orange: 5%
· Carbon Fiber Red: 5%
· Matte Red: 3%
In the U.S., Evan Chan of La Habra, Calif., was the winner of a free roll, while Craig Stratton of Mount Pearl in the province of Newfoundland and Labrador won the prize in Canada.
“We are constantly evolving and improving our products to give our customers what they want,” said Doug Blackwell, business development manager for 3M Commercial Graphics. “This contest allowed us to communicate directly with users of our products, and we are thrilled with their response. Brushed black metallic will make an outstanding addition to our line.”
Scotchprint wrap film series 1080 has been embraced by car enthusiasts thanks to its variety of finishes, textures and colors. Film series 1080 is a long-term, removable, dual-cast film that offers graphics installers the same convenient installation features found on 3M Controltac Graphic Films with 3M Comply Adhesive. The film is slideable and repositionable, with a pressure-activated adhesive and non-visible air release channels to allow virtually bubble-free applications. The film is also backed by the industry leading 3M MCS Warranty, bringing peace of mind to discriminating users who require optimum performance.