Avery Dennison Graphics & Reflective Products Division North America today introduced a new 6 mil, high caliper gloss calendered film – Avery MPI 3601 Quick Mark promotional film that is ideal for short-term indoor and outdoor signage.

The new Quick Mark promotional film is designed for installation on flat surfaces in a range of short-term applications, including public transport advertising, event and trade show graphics, vehicle and wall decorations and point-of-sale advertising.

“Avery MPI 3601 Quick Mark is easy to apply and easy to remove,” says Lance Hutt, Global Digital Product Manager for Avery Dennison Graphics & Reflective Products Division. “It is extremely versatile, ideal for promotional applications and priced for profitability.”

Avery MPI 3601 Quick Mark promotional film provides:
•    Easy and quick application due to its 6 mil thickness
•    Gloss face that makes images and colors pop
•    Consistent print and image quality with digital solvent, eco-solvent and UV curable inks
•    Opacity to effectively cover previous graphics, saving time and removal costs
•    High-performance removable adhesive that guarantees easy removal for up to one year
•    Two year durability, longer with Avery DOL products, at an attractive price/performance ratio

In addition, the right color and image can be achieved with the extensive, free online Avery Graphics ICC Color Profile library, iccprofiles.averygraphics.com. The Avery Graphics ICS Performance Guarantee is written assurance that Avery Graphics products perform exactly as warranted, from production through application and for the life of the graphic.

Avery Dennison Graphics & Reflective Products Division North America today introduced MPI 6121 Street Graphics film – a 1.8 mil non-PVC film designed for rough outdoor surfaces and street graphics.

MPI 6121 Street Graphics film uses “micro-fracture” technology that allows it to fracture and conform to very rough surfaces. The technology also allows moisture to channel through, limiting water pooling and reducing slip hazards.

“MPI 6121 Street Graphics film enables designers and marketers to install promotional signage in almost any outdoor location,” said Lance Hutt, Global Digital Product Manager for Avery Dennison Graphics & Reflective Products Division. “This film is perfect for promotional events, trade shows, sporting activities, fairs or almost anywhere else outdoors.”

MPI 6121 Street Graphics film features:
♣    Patent-pending micro-fracture technology that enables the film to conform to very rough surfaces by fracturing and conforming
♣    Thin, 1.8 mil thick non-PVC film that minimizes edge lift, reducing trip and slip hazards
♣    Durability for heavy traffic applications: up to three months under vehicle traffic and six months of foot traffic
♣    Excellent print performance that is ideal for digital UV-curable inks and receptive to solvent and eco-solvent inks
♣    Slip resistance that meets testing standards; see the Product Data Sheet for details.

Avery Dennison Graphics & Reflective Products Division, a leading provider of digital media, screen print and cut vinyl products to the sign and graphics industry, announced today the release of two new digital overlaminates.  Avery DOL 1370 Luster and Avery DOL 1380 Matte Cast overlaminates are 1.3 mil, highly conformable and the newest additions to the ultimate cast product family.

“Avery Dennison is committed to providing optimized digital products for a wide range of applications and printer technology platforms,” said Lance Hutt, Global Manager of Digital Products at Avery Dennison Graphics & Reflective Products Division.  “With these latest additions of ultra-conformable, 1.3 mil overlaminates, we have the right solution for a myriad of longer-term indoor and outdoor applications for solvent, eco-solvent and UV-curable ink platforms.”

The DOL 1360 Gloss, DOL 1370 Luster and DOL 1380 Matte overlaminates product line provides excellent protection against mechanical damage and UV-light exposure and are ideal for a wide variety of applications including vehicle and fleet wraps as well as indoor and outdoor architectural graphics.  “These products do not silver or mottle and the Luster and Matte products are ideal for applications like indoor wall murals where glare can be an issue,” stated Hutt.

The line of DOL 1300 overlaminates can be coupled with Avery Graphics MPI films providing guaranteed performance over complex curves, rivets and corrugations with the Avery Graphics Integrated Components System (ICS) Performance Guarantee.

Features of the DOL 1300 overlaminate product line include:
♣    Excellent adhesion to UV-curable ink jet prints: eliminates the negative “silvering” effect of many overlaminates.
♣    Outstanding resistance to abrasion, scratching and UV-light: protects graphics, limiting damage from exposure for up to 4-years.
♣    Permanent adhesive, ensuring compatibility with solvent, eco-solvent and UV-curable inks.

The DOL ultimate cast overlaminate product line is available in a variety of roll sizes including: 48” and 54” x 25 yards; and, 48”, 54” and 60” x 50 yards.  The Avery Graphics ICS Performance Guarantee is written assurance that Avery Graphics products perform exactly how they should from production through application and for the life of the graphic.

Avery Dennison Graphics & Reflective Products Division today introduced two new Easy ApplyTM Technology calendered products in its digital media portfolio– MPI 2903 Gloss Easy Apply and MPI 2923 Matte Easy Apply– that provide high quality graphics for a wide variety of indoor and outdoor applications.

“Avery calendered MPI Easy Apply films are the right choice for POP/trade show graphics and indoor or outdoor signage applications,” said Lance Hutt, Global Digital Product Manager for Avery Dennison Graphics & Reflective Products Division. “Calendered pressure-sensitive films are one of the largest and fastest-growing digital product segments in the signage and graphics industry. The new Avery films feature Avery Dennison Easy Apply Technology, gray adhesive and digitally optimized face films.“

MPI 2903 Gloss Easy Apply and MPI 2923 Matte Easy Apply provide:
Easy Apply Technology that helps installers eliminate wrinkles and bubbles through air egress channels  Digitally optimized face film that makes images really pop Support by the industry’s largest free online ICC Color Profile library
Solvent adhesive that deliver exceptional permanent adhesion performance on a wide variety of substrates Opacity through a gray adhesive Calendered MPI Easy Apply films are ideal for floor, POP and window graphics, as well as wall and indoor/outdoor signage. The high opacity of the films allows them to cover existing graphics.

MPI 2903 Gloss Easy Apply and MPI 2923 Matte Easy Apply are available in three widths – 60”, 54” and 30” – and custom configurations are also available. The Avery Graphics ICS Performance Guarantee is written assurance that Avery Graphics products perform exactly how they should, from production through application and for the life of the graphic.