- 3M Scotchprint Wrap Film Series 1080: Brushed Black Metallic
- 3M Vehicle Wrapping Film Spreads Word for Richard Parks? 737 Challenge
- 3M Commercial Graphics Announces Winner of “Wrap Battle: 1080”
- 3M Introduces an Economy Line of Inkjet Films
- MACtac Launches Eco-Friendly IMAGin Verde Digital Print Media and Permacolor Verde Overlaminates
- MACtac?s IMAGin ROODLE Lets You Print Borderless Vinyl Wall Graphics
- MACtac Rolls Out MACmark Tuning Films
The Birth Of The Vehicle Wrap Industry
I came across an advertising blog that reads: “As lifestyles became faster than ever, the only way for marketers to stay abreast with their clients is to catch up with their speeds — thus, the birth of mobile ads and the vehicle wrapping industry.
“The trend is believed to have started with long-haul trucks in the mid-90s. Since these vehicles travel great distances, advertisers saw an opportunity to reach a wider audience by placing colorful vinyl ads on their bodies. And, because it proved effective in generating recall, delivery trucks and vans followed suit. Before long, vinyl graphics were on all types of vehicles, like cars, motorcycles, buses, and even planes and hot air balloons.”
This is an intersting take on the industry. What’s your take? Click here to read the rest of this article, then let me know what new and different uses you are seeing for vinyl wraps.
