Archive for June, 2007

Fri, Jun 29, 2007  Jennifer LeClaire

Looking to get “up and running” with digital imaging technology? In just an hour, get the basic information you need to in order to understand the digital imaging industry, its equipment, markets, materials and products.

This program is specially designed to put those new to digital at the top of the learning curve. It’s an excellent way to be “in the know” before you take your first steps into digital imaging or to educate new hires about digital.

Click here to register for this webinar sponsored by the SGIA.

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Thu, Jun 28, 2007  Jennifer LeClaire

I found this quick-hit vehicle wrapping primer that’s worth a look. Not at all comprehensive, but if you just want a quick look at what it takes, there are some interesting tidbits here. Of course, there is a debate about wet applications versus dry applications. You can read more about that in our ebooks.

Click here to check out Syed Raheem’s quick tips. Then let us know if you agree or disagree with him, and add your own tips in the comment section.

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Wed, Jun 27, 2007  Jennifer LeClaire

Looking for a new printer? Mutoh America has partnered with Pro Capital to bring customized leasing to the sign industry. This program available for equipment suppliers and their customers nationwide starting at only $49 a month. That’s an amazingly low price that could help you get your vinyl business up and running in a hurry.

Pro Capital is your leasing financing solution. No longer will you have to refuse an order, anywhere from printing signs, stickers, decals or even vehicle wraps is possible and affordable, while producing exceptional image quality with Mutoh’s ValueJet Print & Cut bundle.

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Tue, Jun 26, 2007  Jennifer LeClaire

hree new BC Ferries that will sail from Europe to their new British Columbia home this fall are being wrapped with a massive invitation to the 2010 Olympic and Paralympic Winter Games, announced Premier Gordon Campbell, BC Ferries President and CEO, David Hahn, and the Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games’ (VANOC) CEO, John Furlong today.

“The 2010 Olympic and Paralympic Winter Games offer a tremendous opportunity to showcase our great province and country to the world,” said Premier Campbell. “By wrapping the three new BC Ferries in powerful images that promote our province, our country and our Olympic and Paralympic Winter Games, we’re inviting the world to join us before, during and after 2010.”
Each of BC Ferries’ three new, 160 metre ‘Super C-class’ ships will be wrapped with massive photographic images and branding colours representing the 2010 Winter Games and the beauty of British Columbia. The wrapped ferries will sail from Flensburg, Germany, via the Panama Canal, to British Columbia this fall and their journey home will include promotional stops in London, Los Angeles, San Francisco and Seattle to raise awareness for the 2010 Winter Games and to promote British Columbia as a tourism destination.
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Mon, Jun 25, 2007  Jennifer LeClaire

It’s a dirty world out there and according to climate scientists, an increasingly hot one too. Sending digital graphics into this world unprotected leaves them at the mercy of the elements and your business at the mercy of customer let down should unsightly harm befall them.

That’s the description of a good article in Digital Output magazine about lamination in the flatbed era. Click here to read it for yourself.

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Fri, Jun 22, 2007  Jennifer LeClaire

Rick Raeder cut his design teeth creating aftermarket graphics for cars in the late 1970s. In 1985, he started his own business, R.G. Raeder Custom Graphics and Signs in Bethel, PA. Discover what products he uses for his vehicle graphics in this short case study called “Off to the Races” in Digital Output magazine. Click here to read the article.

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Thu, Jun 21, 2007  Jennifer LeClaire

Joel Ross from Avery Dennison Graphics and Reflective Products wrote this great article for Screen Printing magazine. Without a doubt, he writes, vehicle wraps continue to grow in popularity and effectiveness and have become an important component in the mix of outdoor advertising media.

The first wrap was created a bit more than a decade ago, he shares, turning an average city bus into a moving billboard. Since then, every type of vehicle has become fair game for wrapping with printed pressure-sensitive vinyl graphics.

You know, I just spoke with Joel today and we talked about a lot these sorts of issues, as well as what the future holds for vehicle wrapping. I’ll be sure to share that with you in the coming weeks. In the meatime, click here to read the article in Screen Printing for yourself.

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